The country’s premier business show, Zimbabwe International Trade Fair (ZITF) ended on a high note after over 90 percent of exhibitors clinched business links both locally and internationally.
As the curtain came down on the 2019 edition of Zimbabwe’s international business expo, stakeholders sat down to reflect and evaluate the performance of the show.
Marking an end to a well-attended show, the Minister of Industry and Commerce Honourable Mangaliso Nqobizitha Ndlovu and the ZITF management said this year’s edition has been a resounding success in terms of space occupancy and the business-to-business engagements.
“This year’s show was well subscribed with exhibitors occupying a total of 53710 m2 which represents a total of 100% of space made available for sale. The calibre of this year’s business visitors was quite high as we had a significant number of senior business executives and representation from high echelons from governments,” he said.
Minister Ndlovu also highlighted that the business conferences saw the private sector players being encouraged to leverage on the existing bilateral trade agreements between Zimbabwe and other countries.
“The exhibitors were quite satisfied with the quality of their interactions and preliminary survey results show that 85% of our exhibitors met with their targeted customers. 90% established new business links, 60% received local orders during the show while 30% received export orders and 60% received prospects for future sales,” Said Honourable Ndlovu.
14 foreign nations took part in this year’s fair with first time exhibitor Belarus bringing eight companies and has shown an interest to put up a permanent pavilion.