Farmers have been challenged to take advantage of the friendly business environment to work in sync with government so as to meet community needs.
This was said by Mr Tamson Mthombeni when he revealed the recipe for success of Christine farm in Zvishavane.
Despite being located in region 4, Christine farm also known as Pote farm is a case of a thriving business as it can meet the demands of both the local community as well as customers from as far as Bulawayo and Masvingo.
Pressed to reveal the success story of the farm which has a diversified section, the Pote General Manager Mr Mthombeni said they are doing well by taking advantage of the friendly business environment created by the government to meet community needs.
“In as much as the government had created a democratic space, we as business people are also riding on that to ensure we service the community as well as provide employment,” he said.
Commenting on the thriving poultry section Mr Bigboy Makanje said they are now into the rearing of turkeys as they have a good market compared to road runners which are now available in every farm.
“Turkeys have a brisk business as compared to other birds and we are taking advantage of people’s preference for organic foods,” said Mr Makanje.
Christine farm has capitalised on government’s ban on imports by growing their market share in Zvishavane.