The national broadcaster, ZBC Montrose Studios yesterday night hosted a musical concert at the Large City Hall car park aimed at promoting Bulawayo artists.

It was a show of different musical genres being belted for the excited small band of revellers who braved the cold weather experienced in the city.

Despite a below expected turnout by music lovers, the artists did not disappoint, putting up some polished displays which cemented the fact that Bulawayo is indeed the seat of the artistic industry in the country.

Mzoe 7, Jays Marabini, Sandra Ndebele, Madlela Sikhobokhobo, Guluva 7 and IYASA all took turns to serenade the appreciative revellers.

Some of the artists who spoke to the ZBC News expressed their gratitude to the national broadcaster for affording them an opportunity to showcase their talents to the world as the event was also being streamed live.

The arts industry has been steadily growing in the City of Kings and Queens following deliberate drives by different players to promote local artists.